



When you buy a drill, you don’t actually want to buy a drill; you want a hole.
Likewise with broadband – people don’t want a modem and a handful of wires, they want access to sites that interest, motivate and engage; sites that will allow them to get more out of their computer.
When you buy a drill, you don’t actually want to buy a drill; you want a hole.
Likewise with broadband – people don’t want a modem and a handful of wires, they want access to sites that interest, motivate and engage; sites that will allow them to get more out of their computer.
When you buy a drill, you don’t actually want to buy a drill; you want a hole.
Likewise with broadband – people don’t want a modem and a handful of wires, they want access to sites that interest, motivate and engage; sites that will allow them to get more out of their computer.
When you buy a drill, you don’t actually want to buy a drill; you want a hole.
Likewise with broadband – people don’t want a modem and a handful of wires, they want access to sites that interest, motivate and engage; sites that will allow them to get more out of their computer.